THE DO GOODERS

BRANDING FOR THE POWER OF GOOD

Meet the Do Gooders, a bunch of creative change makers.

We like to do good work. Work that makes a difference in the world. Work that helps drive discussion, action and change. And work that looks beautiful of course.

We’ve tackled the challenge of food scarcity and food waste in Nairobi, Kenya. We’ve flown to Bali to help the internationally renowned Green School. We work with a sustainability pioneer in Budapest on a range of projects from biodiverse solar farms to environmentally-friendly football. But you don’t have to be a planet-saving company to work with us. We’re just as happy working on a brand for an SME that wants creativity, ideas and obsessively dedicated branding experts.

Click here to see our process Brandology™ and how it can help you.

BRANDING FOR THE POWER OF GOOD

Meet the Do Gooders, a bunch of creative change makers.

We like to do good work. Work that makes a difference in the world. Work that helps drive discussion, action and change. And work that looks beautiful of course.

We’ve tackled the challenge of food scarcity and food waste in Nairobi, Kenya. We’ve flown to Bali to help the internationally renowned Green School. We work with a sustainability pioneer in Budapest on a range of projects from biodiverse solar farms to environmentally-friendly football. But you don’t have to be a planet-saving company to work with us. We’re just as happy working on a brand for an SME that wants creativity, ideas and obsessively dedicated branding experts.

Click here to see our process Brandology™ and how it can help you.

Paul Dodd

Director

As our illustrious founder, Paul has been running the show for over 15 years. With extensive experience in branding, strategy and marketing, he ensures our client work actually works. As the leading light in our creativity for good pledge, he wants to make a real difference in the world. Paul recently suffered a brain haemorrhage so he'd love to work with The Brain and Spine Foundation.

Outside of work, Paul is a school governor for Oulton Primary School, volunteering his time for the good of the school and the future education of the children in the area.

We like to use our creative skills for the good of the world. It’s why we created the Do Gooders, it’s our pledge to be a triple bottom line company who actually give a shit. It makes our work more exciting and our people proud to work here. Sound good?

Vicki Maher

Designer

Vicki is our branding legend. Happiest when she's creating, drawing, making and experimenting with graphics and illustration. Not a day goes by without Vicki mentioning some creative campaign she'd like to start. She hopes to start making a difference for worthwhile causes, in particular dementia.

Holly Boden

Designer

Holly is our amazing new designer with a flair for concepts, writing and all things design. Not one to sit still, she launched her own print shop mid-lockdown and is eager to make her mark with our sustainability projects. A self-confessed ‘proud Northerner’ she makes a banging brew and is excited at using her skills for the power of good.

Gemma Trimble

Account Manager

Gemma is our account manager and looks after all our clients and projects. With a keen eye for detail and ensuring all deadlines are in sight, she's the one who keeps the creatives in check! She's a proper foodie and runs her own instagram account where she samples independent food eateries in Leeds and beyond, as you can imagine she fits straight into ALLGOOD. Especially when she brings in some cakes she's whipped up.

Susie

Accounts

Susie is our numbers person, helping with bookkeeping, invoicing, forecasting and challenging us to think bigger and better. When she's not crunching the figures, Susie is also a complementary therapist and an ambassador for Tropic Skincare, promoting naturally-derived products that are good for the body and the planet.
  • We pledge to be carbon neutral by 2022.

  • We pledge to create one pro-bono brand a year for a good cause.

  • We promote the use of recycled media where possible and provided information on tree planting projects for clients.

  • We love entering ‘do good’ competitions to use our ideas for helping the planet.

  • We hand-select small design projects for local causes to pay things forward.

  • We pledge to be carbon neutral by 2021.
  • We pledge to create one pro-bono brand a year for a good cause.
  • We promote the use of recycled media where possible and provided information on tree planting projects for clients.
  • We love entering ‘do good’ competitions to use our ideas for helping the planet.
  • We hand-select small design projects for local causes to pay things forward.

What we do

Brand Strategy

Brand Identity

Brand Positioning

Naming

Messaging

Art Direction

Print Design

Website Design

Packaging

Retail

How we do it